POV: tax season started and ChatGPT named another CPA 📒
Clients are asking AI for the best accountant near them.
Make sure it says your name.
SEOchat writes plain-language pages about the clients you want, keeps your Google listing current through filing season, and stays inside what you approve. You approve with a 👍. Setup takes 10 minutes.
↓ Try the free check: see who AI recommends instead of you
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Sound familiar?
“January hits and we have no time to explain what we do.”
“The website says 'full service' and doesn't name a single client type.”
“National brands and lead sites own 'accountant near me.'”
“A business owner said AI recommended three other firms.”
It's not your fault.
Google and AI recommend the businesses they can read about. Writing about yourself every day is a full-time job, and you already have one. So we made it ours.
How it works
Niche, deadlines, and what you will not promise. Then the pages exist before January.
- 1
Name the clients you want
Trades, restaurants, landlords, individuals, the software you use, and the refunds you will not promise.
- 2
A credentialed person approves
Drafts stay general. They are not advice on a reader’s return. You reject anything that sounds like a guarantee.
- 3
See what search sends before filing season
Weekly Maps and clicks so the organizer page is working in December, not in April.
SEOchat
online
Morning ☀️ Today's article is ready: “What a small-business bookkeeper needs from you each month.” Publish it?
yes 👍
Live! Also posted your weekend hours to Google.
Big news: ChatGPT recommended you for “CPA near me” for the first time this week 🎉
LET'S GOOO
What you get
What a firm gets each month
Pages for the clients you want
A niche at a time: who you serve, what you need monthly, and what you do not do.
A profile that looks open in March
Seasonal hours and posts once Google is connected, so the listing is not silent when people choose a preparer.
Reviews without confidential facts
Ask about clarity and timing. Replies do not confirm a return. No paid stars.
Whether AI names the firm
We ask for an accountant nearby and tell you if you were in the answer.
Approvals before anything technical is public
Someone at the firm says yes. A draft is not advice and it is not live.
Spanish for business owners who need it
English, Spanish, or alternating articles on the same monthly count.
What we'd write for you
Pages that attract the right engagement
General education and a clear offer. Not a personalized opinion.
Article 1
What we need every month from a small business
The bookkeeping sales page.
Article 2
Contractors: the records that make tax season survivable
A niche, if it is yours.
Article 3
How quarterly estimates work, in general
Useful, and not advice on someone’s numbers.
Article 4
When to talk to us about an extension
Timed before the deadline.
Article 5
Bookkeeping cleanup after a year of shoeboxes
A real off-season service.
Article 6
What we do not prepare
Filters the returns you do not want.
Example Google profile posts
- Organizer season is open. New business clients who want monthly bookkeeping should talk to us before January, not during it.
- We do not promise a refund. We do promise you will know what we need and when. Individual returns are a different engagement from monthly bookkeeping.
- If your books are a year behind, cleanup slots are easier to schedule now than in March.
Drafted each week and published to your Google Business Profile once it's connected. Until then, the draft is ready to paste.
Does it pay for itself?
Do the math with your own numbers.
One monthly bookkeeping client, or a handful of business returns, covers SEOchat for a long time. The point is those clients, not a flood of one-off questions you do not want.
You only need 1 new customer every 48 weeks to cover SEOchat.
Land just 1 extra customer a month and you get back 11.2× what you pay.
Based on the $179/mo Growth plan. One bookkeeping client, or a handful of returns, usually covers SEOchat for a long time.
Not another AI blog robot.
Most AI SEO tools pump out generic articles and trade links between customers. We do the work that gets a local business picked.
| Feature | SEOchat | Typical AI SEO tool | SEO agency |
|---|---|---|---|
| Monthly price | $99–$179 | $99–$149 | $1,500+ |
| Writes about your real business | ✅ | Generic | ✅ |
| Keeps your Google listing fresh | ✅ | ❌ | Sometimes |
| Tells you if AI recommends you | ✅ | Rarely | Rarely |
| Trades links between customers | Never | Often | No |
| Spanish + English | ✅ | Some | Depends |
| Reports you can understand | Weekly text | Dashboard | Monthly PDF |
| Contract | None | None | 6–12 months |
What you'll never get from us
- ✕Contracts or cancellation fees
- ✕Link-swap schemes that can get you penalized
- ✕Reports full of words you have to Google
- ✕Articles you didn't approve (unless you want autopilot)
- ✕Holding your content hostage: every article is yours, forever
Founding-member pricing
A full year for about one month of an agency.
Lock in today's price for as long as you stay. Cancel anytime.
Starter
One location, getting started.
$99/mo
About $3.30 a day
- ✓15 articles a month
- ✓Weekly Google listing posts
- ✓Monthly AI check
- ✓Weekly results text
Growth
Most popularEverything it takes to get recommended.
$179/mo
About $5.97 a day
- ✓30 articles a month
- ✓Weekly Google listing posts
- ✓Review requests by text
- ✓Weekly AI tracking
- ✓English and Spanish
- ✓Older articles refreshed monthly
Agency
One account per client. No call required.
Self-serve
- ✓Sign each client up yourself
- ✓Starter or Growth on their account
- ✓They approve in their own chat
Love it or your money back
Try SEOchat for 30 days. Not happy? Full refund, and you keep every article.
The 90-day promise
No growth in Google search clicks by day 90? Your fourth month is on us. Details
The playbook
SEO for accountants: what actually works
Business owners search for an accountant when they are late, confused, or done with a cousin who “does taxes.” SEO for accountants is a clear statement of who you serve, what you will not promise, and a Google profile that still looks alive in March. It is not a free tax opinion with your firm’s name on it.
1. Name the client
“Small business CPA” is weaker than “bookkeeping and tax for contractors,” “for restaurants,” “for landlords,” or whoever you actually want. One page per client type you are good at, plus a page for individual returns if you still want them.
Say what software you work in and what you need monthly. That page saves the discovery call and ranks for the search a new client types after their bookkeeper quits.
2. No promised refunds, no personalized advice
Do not publish “we get you the biggest refund” or a worksheet that is really advice on someone’s facts. Educational pages can explain what a quarterly estimate is, in general, and tell the reader to hire a preparer. Put a credentialed person’s name on anything technical, date it, and take it down when the rule it describes is no longer current.
Circular 230 and state board rules are real. This page is not advice about them. Your firm is responsible for what it publishes.
3. The calendar is the strategy
Publish entity-choice and bookkeeping pages in the fall, organizer and deadline pages in early winter, and extension pages before April, not on April 10. A firm that posts only during filing season is invisible the week people choose a preparer.
Google posts with “now booking organizers” and accurate seasonal hours keep the profile from looking closed.
4. Reviews without confidential facts
Ask after a return is filed or a cleanup is done. A review can say you were clear and on time. It should not list someone’s income, and your reply should not confirm you prepared their return in any detailed way. Do not offer a discount for a review.
Category “CPA” or “Tax preparation service,” whichever is true. A bookkeeper who is not a CPA should not wear the CPA category.
5. Be specific enough to recommend
Assistants and referral sources repeat a niche. “A CPA in [city] who does monthly bookkeeping for trades” is repeatable. “Full-service financial solutions” is not. The niche pages are the strategy. The metro is just where the office sits.
Short on time? That's what SEOchat is for.
After a 10-minute chat, SEOchat does all of this for your business every week: profile updates, pages, articles, review requests and a plain-English report. Want to start yourself? Try our free SEO tools.
Fair questions
Will it give tax advice in our name?+
No. Pages explain what you offer and who you serve. They are not a substitute for advice on someone's return, and you approve them.
Will it give tax advice under our name?+
No. Pages explain services in general. They are not a position on a reader’s return, and you approve them.
Can it say we are CPAs?+
Only if you are. A bookkeeping firm stays a bookkeeping firm in the copy and in the Google category.
When should deadline content publish?+
Weeks before the deadline. A page posted on the due date is not a plan.
Will SEO bring individual returns or business clients?+
Whichever you write about. If business bookkeeping is the work you want, do not spend the site on generic W-2 tips.
How technical should the articles be?+
Accurate enough that a client is not misled, and general enough that they are not advice on a reader’s return. You approve them.
I've been burned by SEO companies before. Why is this different?+
No contract, no mystery. You see every article before it goes live, you get a plain-English update every week by text and email, and you can cancel yourself. If it's not working, you'll know, and you can leave.
What if I cancel?+
Cancel it yourself. Text CANCEL from the mobile number on your account and reply YES, or cancel in Settings or chat. The plan stays on through the end of the period you already paid for, and every article stays yours. In the first 30 days you can also request a full refund in Settings or chat, and it happens automatically.
My website is on Wix / Squarespace / I don't have one.+
We publish automatically to WordPress, Wix, Shopify, Webflow, Framer, Ghost, HubSpot, BigCommerce and Notion. Squarespace, GoDaddy, Duda, Google Sites and any other builder we can't post to get a ready-to-paste package: the title, the SEO description, the article, a file to download and the steps for that builder. We don't host a blog. Once you connect Google Business Profile, weekly listing posts publish there automatically.
¿Funciona en español?+
Sí. SEOchat publica en español, en inglés o en ambos. Ambos alterna un artículo en inglés y el siguiente en español, sin duplicar tu cupo del mes. El informe semanal llega por chat, texto y correo en tu idioma.
When do I get started?+
As soon as you pay, you create your account (it doesn't have to be the same email) and the 10-minute interview starts in chat. Founding members keep their price for as long as they stay. Not happy in the first 30 days? Ask in Settings or chat and the refund happens automatically.
Make AI obsessed with your business 😍
Pick a plan and check out. You'll create your account next, and the 10-minute interview starts in chat.